dose 100 calories pack work?
Everyone who had tried to control weight knows that it is so difficult to resist the lure of sweetness. In order to help people to realize how much calories they eat into the body from the candy/cereal bar/cookies, there are a lot of 100 calories pack snack food in our market. However, does it work out for helping people to control their desire to keep having snack? In the personal point of view, I don’t think it helps. When I start to have my first bag of 100 calories snack, I will be happy to know that I only put 100 calories in my body. But, all the pictures on the package is so attractive and looks so yummy, then, I will keep having my second bag and then the third one, then I will stop counting how much calories I had. If the purpose of these customers who buy the 100 calories pack is to control their weights, maybe the companies should redesign their package. For example, using a fatty figure replaces the yummy snack pictures to remind the customers they have to watch each bite they eat. Physically, our brain needs some time to realize the stomach is full. So, companies should design a hard-to-be-opened package for it, once the customers need to spend more time to get the snack, they would slow down their impulse to having the second one. I just think there should be another way for snack companies to redesign their product to attract more people who are on a diet. 100 calories pack? not work for me.
June 6th, 2008 at 9:04 am
Hui Chi, I completely agree with you. 100 calorie packs are a great idea for people who have self control and discipline with their eating habits. However, those types of people usually don’t need 100 calorie packs to begin with, because they can usually judge what is an appropriate amount to eat and can stop themselves when satiated. For those people like me, who tend to eat when stressed or tired and find comfort in food (especially sweets!) 100 calorie packs don’t work…I end up eating an entire box worth of packs! Perhaps including some kind of verbage on the box that encourages thoughtful eating would help…i.e. “Are you truly still hungry? Try waiting 10 minutes and if you are still hungry, have another pack. Or perhaps have a piece of fruit instead. If you’re eating out of boredom, take a walk, or call a friend.” A truly innovative “diet” company is one who hones in one the REAL reasons why people overeat — boredom, stress, etc.— and solve them in a real way, rather than through food itself.
November 10th, 2008 at 11:55 pm
I completely agree. Whats the point in having a 100 calorie snack package when the consumer is just going to go back for seconds, and maybe even thirds and fourths. Redesigning the package would probably work best.